robert la roche
The iconic eyewear brand with a campaign rooted in it´s glory past
The Designer Robert La Roche created in the early 80´s the legendary brand. Known for it´s modern and new frame designs, it quickly evolved into a love mark of it´s time.
For the 2020 Campaign for the subrand Robert La Roche "Superleggera" created exclusively for the biggest Austrian optician retailer we have been contracted to develop the campaign and the look & feel of the brand.
For the 2020 Campaign for the subrand Robert La Roche "Superleggera" created exclusively for the biggest Austrian optician retailer we have been contracted to develop the campaign and the look & feel of the brand.
Client: MPG GmbH / Hartlauer
Creative Direction: studio krauss
Photography: Oliver Jiszda
